Pitch deck
Pitch deck for the NY startup and
the smart technology platform


About project

The NY startup and a smart technology platform equipping parents with crowd-sourced, data-driven guidance for early childhood health concerns.


Our challenge was to highlight and empower the visual illustrative language. We’ve analysed tons of information and developed the upgraded stylistics of the deck supported by bespoke illustrations and the smooth look and feel.


In collaboration with talented illustrator Katarzyna Surman.

Work process

  • 01
    @client team
  • 02
    Stylistics dev
  • 03
    @client team
  • 04
    Pitch deck design

Unicorn’s work

Client’s review:

This is striking! There are so, so many nice touches. It is perfectly on-brand for us - consistent with our product but also the right mix of eye-catching, playful, and professional.

I love what you did with the illustrations - which seemed tough to fit in smoothly - and the way you've handled the numeric content.
Alex Leeds
In Unicorn’s own words
Daria Kryuchek
Lead Designer
To create the right mood, we used the rich color palette from the corporate identity. We didn't limit ourselves to a few colors but used them all through gradient fills. The presentation has an "embracing" vibe due to the circles and gentle colors. Really enjoyable and important social project.
The illustrations and colors set the mood in this pitch deck. The platform is for young parents, Alex and Sehreen are doing a great project and our team were happy to help them with design.
Katya Tsygankova
Art Director
12 illustrations
35 slides
3 infants helping the team
  • Art Director - Katya Tsygankova
  • Lead Designer - Daria Kryuchek
  • Project Lead - Anna Leskova
  • Illustrator - Katarzyna Surman
  • Designer - Max Kravchenko

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